Rolls-Royce Cullinan Keys to a New Generation of Luxury SUVs
Rolls-Royce is a household name for its luxury cars that are suited to the ultra-rich who want to travel the world and cruise off to sunset in luxury. Cullinan the company's latest SUV, is designed to lure wealthy people away from their Range Rovers or Bentaygas.
Its innovative architecture and new technologies offer iconic design, unbeatable space and usability, and peerless on-road and off-road capability.
Effortless All Over
The Rolls-Royce Cullinan is designed for people who see travel as an art form, a way of life. It should be as simple to drive off-road and on as it is on a smooth road. The brand's new SUV, billed as the "first all-terrain Rolls-Royce," makes that possibility possible. Its innovative features reflect a heritage that is founded on perfection and mastery.
The Cullinan doesn't just absorb bumps and imperfections -- it ignores them altogether. Its soft suspension makes the road feel like a silky carpet.
We drove the Cullinan on gravel, mud and on paved roads that had potholes and other imperfections. The car's all-wheel drive and oversized wheels let it take on difficult terrain with confidence. It also has a suspension with low-riding that raises the body above ground, allowing it to glide over stones and other obstacles without damaging the underside.
In addition to its all-terrain capabilities in addition, the Cullinan has plenty of advanced technology to make its owners' journeys as easy as is possible. The SUV is equipped with forward-collision warnings that include automatic emergency brakes, night vision and vision assist and a surround-view camera system which is useful when driving or parking in tight spaces caused by the Cullinan's size and features adaptive cruise control and lane-departure alerts. It also has a WiFi hotspot, navigation and an industry-leading head-up display.
The Cullinan is built with a solid construction that is highly sought-after by people with wealth. Every knob, switch, and touchpoint feels as though it's made to last for 1,000 years -- at which point it could require a bit of spit to keep working. The cabin is decorated with chrome, wood, and leather -- with the Spirit of Ecstasy looking down on the driver and passengers from a high perch above the dashboard.
The Cullinan is a car which is loaded with latest technology, however it isn't equipped with the gadgets that younger drivers may desire. It lacks the driver aids, such as semi-autonomous highways and lane-keeping, or the connected gadgets that are becoming more popular in cars.
The Clasp
Cullinan offers unrivaled off-road capabilities with just a push of a button, dubbed Everywhere by Rolls Royce engineers. This lets the driver adjust the auto-leveling air suspension to absorb every bump and rut along the way while the drive and prop shafts ensure that all 850Nm of torque is delivered to the front and rear wheels at the exact moment.
Cullinan, the first Rolls-Royce to have tailgates and rear doors that open in a similar fashion to pickup trucks is the first Rolls-Royce to have a tailgate. It's a design element that gives it a more three-box silhouette and adds to the SUV's imposing presence. It also provides access to an area for cargo that provides 21 cubic feet of space, with the rear seats raised, with the floor positioned lower than the bottom of the seatbacks to help prevent items from sliding around.
The main cabin of the Rolls-Royce Cullinan offers an approach that is more practical to luxury than anything previously seen in the production Rolls-Royce car. The rear passengers, for example are higher than front passengers which allows them to enjoy a better perspective of the world beyond their car. The rear bench can be arranged in various ways to suit your needs.
The rear-view mirrors were modified to match the more utilitarian design. The Rolls-Royce badge was mounted on a smaller plinth, distinct from the housing for the numberplate, with a thin piece of jewellery as decoration. The rear lights sport the same utilitarian appearance, with two narrow upright units that house the lights and one strip of jewellery in their centre.
Beyond the obvious advantages of a more functional layout, Cullinan is the most family-friendly Rolls-Royce to today. Its rear bench can be arranged to accommodate three passengers and the standard panoramic roof ensures that you'll have plenty of space to spread out. The Immersive Seating configuration lets drivers take in their surroundings in a comfortable setting, encased in the finest leather. To enhance this feeling of indulgence, a champagne cooler and whisky decanter could be placed inside the central console for quick access on those longer journeys.
The Rear Passenger Compartment
The Cullinan is an Rolls-Royce that's both like and unlike any other model before it. It's big and ostentatious however, it makes the brand accessible to an entirely new set of potential buyers who'll drive it into places where other luxury SUVs would shy away from. Those might include Jackson Hole, Wyoming where the SUV is constructed.
From the side, the vertical lines that flow from the front doors, down the raised bonnet edge, and into the skid plate of metal convey a confident sense of purpose for an SUV that's ready to conquer the world. Additionally, the huge wheels and the slim roofline make it stand out with an imposing, tall look that conveys a remarkably robust character.
Rolls-Royce engineers have created a unique design for this vehicle that blends an elegant interior with unbeatable off-road capabilities and uncompromising luxury. They have created a vehicle that is both practical and also iconic.
The large glazed area on the industry's leading panoramic glass roof lets passengers in the rear to enjoy a grandstand view of their surroundings. If they'd like to know their current location on the globe the rear touchscreen map allows them to zero in on it.
A key feature is that both rear seat backs fold down, allowing for an ample space for cargo. One press of the button allows them to drop effortlessly without compromising the cushion. They can be divided into a 2/3 or 1/3 arrangement to increase the functionality of the car.
The design of the Rolls-Royce coach doors allow occupants to enter and exit comfortably, with their legs being shielded from dirt. This allows the passengers of the Rolls-Royce to enter and exit with ease with their legs safe from dirt, thanks to a design that wraps both front and rear coach doors lower than the sill.
After they're inside, passengers can toast their accomplishments with a glass of whisky from the bottle holder which is tucked behind the front seats. And when they're ready for to rest, they can settle down in the heated and massaged rear seats, and relax by using the adjustable neck-, shoulder- and leg-rests.
The Glass Partition
The Cullinan, with a starting price of $325,000, is unlike any other vehicle that's ever left the Goodwood factory of Rolls-Royce in its 114-year-old history. It's not just the fact that it has all-wheel drive, but also a button that reads "Off Road," or usable ride height (Rolls-Royce has long-standing overland traditions that go back to T.E. Lawrence's 1914 armoured vehicle). This SUV was intended to be an automobile for families that is meant to be driven, not left in the hands the chauffeur.
That means it's the first vehicle to have an enclosed rear compartment that can accommodate three in comfort and still have room for luggage and gear. It also offers a range of immersive seating options, including rear-seat massage chairs, and the centre console can be equipped with a whisky decanter and glasses, or champagne coolers and two Rolls-Royce champagne flutes.
But it's the Spirit of Ecstasy that really puts this Rolls-Royce in a different league to the Range Rovers and Bentaygas that have been vying for ultra-wealthy buyers' attention recently. The hood ornament rises and falls with the Cullinan that lets everyone know that this isn't an ordinary SUV.
I was also impressed by the restraint of the cabin of Rolls-Royce. While some manufacturers are splashing their cabins with ever-deeper layers of technology, the Cullinan has a clean and simple display at the top of the central stack that is similar to traditional gauges.
Box-grain leather is one of the most notable changes to previous Rolls-Royce models. This kind of leather can be created by pressing a metal framework into the hide, then followed by lacquering. The result is a dark black finish that's more durable than smooth leather that is used in other high-end automobiles.
rolls royce key fob price is a stunning vehicle that combines all the attributes that make SUVs so coveted. However, it has some flaws. Most importantly, it's a ludicrous amount of money you can spend on an SUV, not even one with the luxury of this. If you're looking to buy a Cullinan you'll have to sell some art or get rid of summer in Nice.